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Shame on you, BBC

Entrepreneur – the accepted definition.

Or, if you’re the BBC, then your definition would suggest an entrepreneur is a lying, cheating, dishonest scumbag.

If you haven’t seen today’s quiz on CBBC, then go read it now and return here when you’re done.

It is utterly disgraceful. Children are encouraged to take a quiz to find out whether or not they’re an entrepreneur, but the questions – and answers – are more akin to finding out if they’re likely to lie, cheat and break the law when they grow up.

For example:

Screenshot 2015-03-09 13.37.19

As a parent, if my child even considered 2 or 3 she’d be grounded!

Or this one, which encourages children to lie to their parents:

Screenshot 2015-03-09 13.37.34

Or this one:

Screenshot 2015-03-09 13.38.10

I took the quiz, got 0 out of 8 and was deemed “too nice” to be an entrepreneur. Since when did lying and cheating become key characteristics of entrepreneurs? Innovative, ambitious, driven, focused, creative, leader, self-starter are all characteristics I would associate with entrepreneurs, but not dishonesty.

Entrepreneurs are the backbone of our economy, whether in small or large businesses, and I’m sure – to a man and a woman – they’d be just as disgusted as I amatt this damaging and false image being portrayed by the BBC.

We should be encouraging our children to consider starting their own business, not suggesting that they have to develop questionable morals in order to succeed.

BBC – you need to tell us, your licence payers, why you think this is appropriate, and don’t for a second think we’re stupid enough to believe that it’s just a bit of harmless fun! Then you need to remove it and replace it with a positive, encouraging message of entrepreneurship to children.

Update: 1454hrs

Seems the BBC has reconsidered and taken down the quiz.

 

We’re still waiting for an explanation …

 

Update:  Business Zone managed to get a quote from the BBC and, not surprisingly, they put it down to harmless fun. You can read the article here

Posted by Miss Tartan Cat

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